Cookies, Web Beacons and IP Addresses

A “cookie” is a small text file that recognizes repeat visitors, enables ongoing access and personalization to some of our features and activities and other websites, and will allow us to understand how and when pages are visited and by how many people. Cookies can do a variety of helpful things:

  • Store a variety of information, including IP Addresses, navigational data, server information, data transfer times, user preferences, shopping cart information, product codes and prices for merchandise that visitors purchase, user IDs and passwords needed to access our Services so that you do not have to re-enter your log-in information each time you visit the Site.
  • Help us make improvements and updates based on which content, features or activities are popular and which are not.
  • Serve customized advertising or content to you based on your geographic location, age, gender, or other demographics that you have provided to us, or have been estimated based on your Internet usage and purchase history.
  • Ensure the accuracy of our voting, polling and survey data.

You may configure your browser to warn you each time a cookie is being sent. If you do not want to allow our cookies on your computer, you must configure your browser to turn off all cookies used by CBC because our system does not allow you to opt-out to them individually. Your browser may also have a tool that will identify and disable certain types of cookies, such as those used for Network Advertising. Click here for more information about Network Advertising.

A “web beacon” (also called a web bug, pixel tag or a clear GIF) is a small transparent graphic image that is placed on a webpage or in an HTML email and is used to monitor the activity of the user visiting the webpage or email. Web beacons are used for website traffic reporting, auditing and reporting user clicks on an ad, and tracking the number of unique visitors to a webpage or ad. Web beacons and cookies may also be used in combination to customize your experience on our Site and Services by monitoring your activity and interests.

An “Internet Protocol (“IP”)” Address is a number automatically assigned to your computer whenever you access the Internet. This number by itself does not identify your name, e-mail address or other Personal Information. If you request pages from any CBC website, that website’s server will enter your IP address into a log. To maintain user anonymity, CBC does not associate or link IP Addresses with records containing Personal Information unless it is necessary to enforce the law or our TOU, protect CBC or our Stations, Operational Service Providers and Advertisers, or to defend against or investigate any charges or claims against CBC. We store IP Addresses for a period of time to help us to identify anyone who refuses to comply with our TOU or applicable law. We also will use this information to measure website traffic, for system administration, and to measure the success of our Advertiser’s ads. This information also helps us to understand how you use our Site and other Services and will help us improve and customize your online experience.